Gareth Bradford

Director of Housing and Regeneration, West Midlands Combined Authority


Gareth is Director of Housing and Regeneration for the West Midlands Combined Authority where he oversees over £600m+ of devolved housing and land funds across an area covering 19 local councils and 3 local enterprise partnerships. He leads the development and implementation of the region’s ambitious housing, land and regeneration strategy and programmes including its goal of delivering over 215,000 new homes by 2031. He is at the forefront of the region’s ambition to be a national leader in design quality, advanced methods of construction, zero carbon homes, brownfield remediation, investment attraction and town centre regeneration. Gareth led the region’s negotiations with Government to secure its landmark housing deal in March 2018 and negotiations which secured landmark funding packages in 2020 and 2021. Gareth runs a directorate responsible for asset management, land acquisitions and disposals, policy and delivery on town centre regeneration, brownfield development, employment land, land assembly and remediation, affordable housing, one public estate, design, housing supply and securing unprecedented new investment from the public and private sector into real estate. Gareth looks after facilities and building management services and has been at the forefront of the organisation’s move to hybrid working during the pandemic.

From 2010 to 2017, Gareth worked in a variety of roles in Central Government. For nearly 3 years he was a policy adviser to the Prime Minister at No10 Downing Street during the Coalition and Conservative-led governments. In No10 he led on a variety of high profile policy areas including housing, energy, transport and local government including being at the forefront of No10’s role in key fiscal events and a variety of flagship policy announcements such as those on social care, starter homes, planning reform, and local government finance. During his time in Government, Gareth led a cross-Whitehall division responsible for securing regeneration and housing on the back of major infrastructure (e.g. HS2) and led work on town centres and coastal communities. In 2012 he led the Government’s flagship neighbourhood planning policy through Parliament as part of the Localism Act.

Prior to his time in Central Government, Gareth worked in variety of roles in local government in Devon including responsibilities around infrastructure planning, planning policy, and strategy. His largest project was securing the planning, design and delivery of the county’s planned new towns of Cranbrook and Sherford.

Gareth is a chartered town planner with an MSc with Distinction in Planning from Cardiff University and a 1st Class Geography Degree and was previously a finalist in the young planner of the year competition.

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